• Website Promotion involves making your web pages readable to search engines and the programs used to identify websites relevant to a particular subject. Promotion can be as basic as ensuring your website is indexed on the major search engines such as Google, Yahoo and MSN. Advanced optimization includes extensive research into your websites area of focus to determine specific keywords, textual content, inbound and outbound linking and overall site design.
  
  

  Featured Website Promotion: TuffCoatLamps.com Keywords: Google Ranking: Silicone Lamp Coating 1 of 1,280,000 Shatterproof Bulbs 6 of 33,000 Shatterproof Light Bulbs 4 of 17,000 Protective Lamp Coating 7 of 2,910,000 Protective Silicone Lamps 1 of 2,130,000

  
  Also included is the submission of your website to the top search engines.
  Compare our low one time fee to the thousands of dollars many companies spend on Pay Per Click advertising for the same results. When your website is listed on the search engines through promotion every click is free, Your link can be visited thousands of times per day and it won't cost one cent.
  
  

  To get started Contact Us

  
  
  

Most of the professionals reading this article will need very little convincing that Website Promotion is a necessary part of any website trying to make money or attract attention online. But there’s a good chance that you work for, or with, people who either haven’t heard of Website Promotion, or don’t understand why they need to promote their website this way. Maybe they’ve invested money in all of the more conventional advertising methods, and even placed banner ads or other paid ads online. Why do they need to spend more time and money to achieve a high ranking in the search engines?

You might start by asking them where they think the traffic for their website is coming from. Despite what they might think, the majority of web traffic is driven by the major commercial search engines: Yahoo!, MSN, and Google. According to various studies, most people prefer to click on organic search results rather than sponsored results, by a very wide margin.

This doesn’t mean that ads placed with search engine programs (like Google’s AdSense) are worthless, but it does mean that they shouldn’t be the be-all and end-all of a company’s website marketing campaign. Search engine users tend to trust organic results more than paid ads, which means that they’re more likely to click on them – and more likely to convert. There is a catch, though: they have to see you in the results to click on you. A good position in the search engines can’t be bought in the same way as a banner ad or a sponsored listing.

Studies have shown that most search engine users don’t click past the first three pages of search results; many don’t even click past the first page if they find what they’re looking for. Your own experience using search engines probably confirms this. What does this mean? It doesn’t matter how many search engines list your site; if it isn’t listed in the first three pages, it might as well be invisible. Indeed, getting on the first page, among the top three results, is even better.

Here is a thought that should really give insight. You might not be doing Website promotion for your website, but it’s an even bet that your competitors are. In that case, your rivals are getting all that lovely website traffic that you should be getting.